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Diffstat (limited to 'events')
| -rw-r--r-- | events/events-team/marketing/README.md | 35 |
1 files changed, 35 insertions, 0 deletions
diff --git a/events/events-team/marketing/README.md b/events/events-team/marketing/README.md index 78adeba2..f6520b7f 100644 --- a/events/events-team/marketing/README.md +++ b/events/events-team/marketing/README.md @@ -6,6 +6,7 @@ Contributor Summit. - [Overview](#overview) - [Skills and Qualifications](#skills-and-qualifications) - [Responsibilities](#responsibilities) + - [Communication Channels and Property Access](#communication-channels-and-property-access) - [Documentation](#documentation) ## Overview @@ -37,6 +38,35 @@ Time Commitment: - Determine signage needs and copy, coordinate with CNCF on explicit needs - Create/update deck templates for curated talks and/or other purposes +### Communication Channels and Property Access + +Communications to the Kubernetes Contributor Community should be sent from +official Kubernetes accounts to ensure they reach the community. Mass messages +from personal accounts can easily wind up being marked as spam. + +**Email** + +Mail should be sent from the contributors@kubernetes.io account. For access, work +with the event lead who will coordinate with [SIG Contributor Experience leads] +to grant temporary access to the account for the duration of the event. + +**Twitter** + +Tweets can be sent from two accounts: [@K8sContributors] and [@Kubernetesio]. + +Tweets targeting the greater Kubernetes community should use the [@Kubernetesio] +account. Tweets using this account must be coordinated with the [CNCF]. Work +with the CNCF events rep to schedule the tweets or put you in contact with +the CNCF marketing members in charge of the account. Tweets using this account +are often limited in the content and quantity that may be sent. + +Tweets targeting the current contributor base should use the [@K8sContributors] +account. There are no restrictions with this account for the amount or kind of +messages that may be sent. This account may be used for announcements, +live-tweeting, pictures and more. Reach out to the Kubernetes [upstream marketing +team] to schedule or use this account. + + ## Shadow to the Marketing Lead Role This role can include one or more shadows. The Marketing Lead can delegate/assign @@ -52,3 +82,8 @@ the Lead. [Email comms used for Contributor Summit Barcelona, 2019]: /events/2019/05-contributor-summit/communications.md +[SIG Contributor Experience leads]: /sig-contributor-experience/README.md#leadership +[@K8sContributors]: https://twitter.com/K8sContributors +[@Kubernetesio]: https://twitter.com/kubernetesio +[CNCF]: https://www.cncf.io/ +[upstream marketing team]: /communication/marketing-team/README.md |