wg-naming: Hello World!

Signed-off-by: Stephen Augustus <saugustus@vmware.com>
Co-authored-by: Zach Corleissen <zacharysarah@users.noreply.github.com>
Co-authored-by: Celeste Horgan <celeste@cncf.io>
Co-authored-by: Jaice Singer DuMars <jdumars@users.noreply.github.com>

5 files changed, 105 insertions, 3 deletions

diff --git a/OWNERS_ALIASES b/OWNERS_ALIASES
index 238006fc..ee660ce2 100644
--- a/OWNERS_ALIASES
+++ b/OWNERS_ALIASES
@@ -126,6 +126,11 @@ aliases:
   wg-multitenancy-leads:
     - srampal
     - tashimi
+  wg-naming-leads:
+    - celestehorgan
+    - jdumars
+    - justaugustus
+    - zacharysarah
   wg-policy-leads:
     - ericavonb
     - hannibalhuang
diff --git a/committee-code-of-conduct/README.md b/committee-code-of-conduct/README.md
index 9a68912a..53ddb30f 100644
--- a/committee-code-of-conduct/README.md
+++ b/committee-code-of-conduct/README.md
@@ -17,7 +17,7 @@ The [charter](charter.md) defines the scope and governance of the Code of Conduc
 * Aeva van der Veen (**[@AevaOnline](https://github.com/AevaOnline)**), Microsoft
 * Jennifer Rondeau (**[@Bradamant3](https://github.com/Bradamant3)**), Stripe
 * Carolyn Van Slyck (**[@carolynvs](https://github.com/carolynvs)**), Microsoft
-* Jaice Singer DuMars (**[@jdumars](https://github.com/jdumars)**), Google
+* Jaice Singer DuMars (**[@jdumars](https://github.com/jdumars)**), Apple
 * Tasha Drew (**[@tashimi](https://github.com/tashimi)**), VMware
 
 ## Contact
diff --git a/sig-list.md b/sig-list.md
index d768d5b5..5d7addac 100644
--- a/sig-list.md
+++ b/sig-list.md
@@ -58,6 +58,7 @@ When the need arises, a [new SIG can be created](sig-wg-lifecycle.md)
 |[LTS](wg-lts/README.md)|* API Machinery<br>* CLI<br>* Node<br>|* [Dhawal Yogesh Bhanusali](https://github.com/imkin), VMware<br>* [Quinton Hoole](https://github.com/quinton-hoole), Huawei<br>* [Tim Pepper](https://github.com/tpepper), VMware<br>* [Nick Young](https://github.com/youngnick), VMWare<br>|* [Slack](https://kubernetes.slack.com/messages/wg-lts)<br>* [Mailing List](https://groups.google.com/forum/#!forum/kubernetes-wg-lts)|* Regular WG Meeting: [Tuesdays at 09:00 PT (Pacific Time) (bi-weekly)](https://zoom.us/j/473177294)<br>
 |[Machine Learning](wg-machine-learning/README.md)|* Apps<br>* Node<br>|* [Klaus Ma](https://github.com/k82cn), Huawei<br>* [Kenneth Owens](https://github.com/kow3ns), Google<br>* [Vishnu Kannan](https://github.com/vishh), Google<br>|* [Slack](https://kubernetes.slack.com/messages/wg-machine-learning)<br>* [Mailing List](https://groups.google.com/forum/#!forum/kubernetes-wg-machine-learning)|* Regular WG Meeting: [Thursdays at 13:00 PT (Pacific Time) (biweekly)](https://zoom.com.cn/j/103404077)<br>
 |[Multitenancy](wg-multitenancy/README.md)|* API Machinery<br>* Auth<br>* Network<br>* Node<br>* Scheduling<br>* Storage<br>|* [Sanjeev Rampal](https://github.com/srampal), Cisco<br>* [Tasha Drew](https://github.com/tashimi), VMware<br>|* [Slack](https://kubernetes.slack.com/messages/wg-multitenancy)<br>* [Mailing List](https://groups.google.com/forum/#!forum/kubernetes-wg-multitenancy)|* Regular WG Meeting: [Tuesdays at 11:00 PT (Pacific Time) (biweekly)](https://zoom.us/my/k8s.sig.auth)<br>
+|[Naming](wg-naming/README.md)|* Architecture<br>* Contributor Experience<br>* Docs<br>|* [Celeste Horgan](https://github.com/celestehorgan), CNCF<br>* [Jaice Singer DuMars](https://github.com/jdumars), Apple<br>* [Stephen Augustus](https://github.com/justaugustus), VMware<br>* [Zach Corleissen](https://github.com/zacharysarah), Linux Foundation<br>|* [Slack](https://kubernetes.slack.com/messages/wg-naming)<br>* [Mailing List](https://groups.google.com/forum/#!forum/kubernetes-wg-naming)|
 |[Policy](wg-policy/README.md)|* Architecture<br>* Auth<br>* Multicluster<br>* Network<br>* Node<br>* Scheduling<br>* Storage<br>|* [Erica von Buelow](https://github.com/ericavonb), Red Hat<br>* [Howard Huang](https://github.com/hannibalhuang), Huawei<br>|* [Slack](https://kubernetes.slack.com/messages/wg-policy)<br>* [Mailing List](https://groups.google.com/forum/#!forum/kubernetes-wg-policy)|* Regular WG Meeting: [Wednesdays at 16:00 PT (Pacific Time) (weekly)](https://zoom.us/j/7375677271)<br>
 |[Security Audit](wg-security-audit/README.md)|* Auth<br>|* [Aaron Small](https://github.com/aasmall), Google<br>* [Craig Ingram](https://github.com/cji), Salesforce<br>* [Jay Beale](https://github.com/jaybeale), InGuardians<br>* [Joel Smith](https://github.com/joelsmith), Red Hat<br>|* [Slack](https://kubernetes.slack.com/messages/wg-security-audit)<br>* [Mailing List](https://groups.google.com/forum/#!forum/kubernetes-wg-security-audit)|* Regular WG Meeting: [Mondays at 12:00 PT (Pacific Time) (weekly)](https://docs.google.com/document/d/1RbC4SBZBlKth7IjYv_NaEpnmLGwMJ0ElpUOmsG-bdRA/edit)<br>
 
@@ -72,7 +73,7 @@ When the need arises, a [new SIG can be created](sig-wg-lifecycle.md)
 
 | Name |  Label | Members | Contact |
 |------|--------|---------|---------|
-|[Code of Conduct](committee-code-of-conduct/README.md)|code-of-conduct|* [Aeva van der Veen](https://github.com/AevaOnline), Microsoft<br>* [Jennifer Rondeau](https://github.com/Bradamant3), Stripe<br>* [Carolyn Van Slyck](https://github.com/carolynvs), Microsoft<br>* [Jaice Singer DuMars](https://github.com/jdumars), Google<br>* [Tasha Drew](https://github.com/tashimi), VMware<br>|* [Private Mailing List](conduct@kubernetes.io)
+|[Code of Conduct](committee-code-of-conduct/README.md)|code-of-conduct|* [Aeva van der Veen](https://github.com/AevaOnline), Microsoft<br>* [Jennifer Rondeau](https://github.com/Bradamant3), Stripe<br>* [Carolyn Van Slyck](https://github.com/carolynvs), Microsoft<br>* [Jaice Singer DuMars](https://github.com/jdumars), Apple<br>* [Tasha Drew](https://github.com/tashimi), VMware<br>|* [Private Mailing List](conduct@kubernetes.io)
 |[Product Security](committee-product-security/README.md)|product-security|* [CJ Cullen](https://github.com/cjcullen), Google<br>* [Craig Ingram](https://github.com/cji), Salesforce<br>* [Joel Smith](https://github.com/joelsmith), Red Hat<br>* [Luke Hinds](https://github.com/lukehinds), Red Hat<br>* [Micah Hausler](https://github.com/micahhausler), Amazon<br>* [Tim Allclair](https://github.com/tallclair), Google<br>|* [Private Mailing List](security@kubernetes.io)
 |[Steering](committee-steering/README.md)|steering|* [Christoph Blecker](https://github.com/cblecker), Red Hat<br>* [Derek Carr](https://github.com/derekwaynecarr), Red Hat<br>* [Davanum Srinivas](https://github.com/dims), VMware<br>* [Lachlan Evenson](https://github.com/lachie83), Microsoft<br>* [Nikhita Raghunath](https://github.com/nikhita), VMware<br>* [Paris Pittman](https://github.com/parispittman), Apple<br>* [Aaron Crickenberger](https://github.com/spiffxp), Google<br>|* [Slack](https://kubernetes.slack.com/messages/steering-committee)<br>* [Mailing List](https://groups.google.com/a/kubernetes.io/forum/#!forum/steering)<br>* [Private Mailing List](steering-private@kubernetes.io)
 <!-- BEGIN CUSTOM CONTENT -->
diff --git a/sigs.yaml b/sigs.yaml
index 7e4d7a24..00fd6703 100644
--- a/sigs.yaml
+++ b/sigs.yaml
@@ -2650,6 +2650,31 @@ workinggroups:
   contact:
     slack: wg-multitenancy
     mailing_list: https://groups.google.com/forum/#!forum/kubernetes-wg-multitenancy
+- dir: wg-naming
+  name: Naming
+  stakeholder_sigs:
+  - Architecture
+  - Contributor Experience
+  - Docs
+  label: naming
+  leadership:
+    chairs:
+    - github: celestehorgan
+      name: Celeste Horgan
+      company: CNCF
+    - github: jdumars
+      name: Jaice Singer DuMars
+      company: Apple
+    - github: justaugustus
+      name: Stephen Augustus
+      company: VMware
+    - github: zacharysarah
+      name: Zach Corleissen
+      company: Linux Foundation
+  meetings: []
+  contact:
+    slack: wg-naming
+    mailing_list: https://groups.google.com/forum/#!forum/kubernetes-wg-naming
 - dir: wg-policy
   name: Policy
   mission_statement: >
@@ -2809,7 +2834,7 @@ committees:
       company: Microsoft
     - github: jdumars
       name: Jaice Singer DuMars
-      company: Google
+      company: Apple
     - github: tashimi
       name: Tasha Drew
       company: VMware
diff --git a/wg-naming/README.md b/wg-naming/README.md
new file mode 100644
index 00000000..c728f4c5
--- /dev/null
+++ b/wg-naming/README.md
@@ -0,0 +1,71 @@
+<!---
+This is an autogenerated file!
+
+Please do not edit this file directly, but instead make changes to the
+sigs.yaml file in the project root.
+
+To understand how this file is generated, see https://git.k8s.io/community/generator/README.md
+--->
+# Naming Working Group
+
+
+## Stakeholder SIGs
+* SIG Architecture
+* SIG Contributor Experience
+* SIG Docs
+
+
+
+## Organizers
+
+* Celeste Horgan (**[@celestehorgan](https://github.com/celestehorgan)**), CNCF
+* Jaice Singer DuMars (**[@jdumars](https://github.com/jdumars)**), Apple
+* Stephen Augustus (**[@justaugustus](https://github.com/justaugustus)**), VMware
+* Zach Corleissen (**[@zacharysarah](https://github.com/zacharysarah)**), Linux Foundation
+
+## Contact
+- Slack: [#wg-naming](https://kubernetes.slack.com/messages/wg-naming)
+- [Mailing list](https://groups.google.com/forum/#!forum/kubernetes-wg-naming)
+- [Open Community Issues/PRs](https://github.com/kubernetes/community/labels/wg%2Fnaming)
+<!-- BEGIN CUSTOM CONTENT -->
+
+**The following section will be reworked and formalized as a charter once the
+Working Group has been approved by the Steering Committee.**
+
+### Goals
+
+- Evaluate language and naming choices within the Kubernetes organization, with
+  a specific initial focus of:
+  - Removing language which cannot be fully separated from racist, sexist or
+    homophobic connotations in cultural contexts outside of computer
+    programming
+  - Improving clarity of codebases and documentation by replacing idioms,
+    metaphors and slang specific to the English language
+- Create a list of terms to avoid and propose alternatives
+- Define a process by which any member of the Kubernetes organization can
+  propose a language recommendation, have them evaluated based on a rubric, and
+  see them implemented across all codebases.
+  - Provide an easily findable location for language recommendations and
+    follow-up issues, similar to an architectural decision record.
+- Work with stakeholder SIGs to implement the changes recommended. We
+  anticipate the following:
+  - Provide stakeholder SIGs with guidance on naming, language conventions, and
+    processes
+  - Collaborate with SIG Architecture and other stakeholders on an
+    implementation timeline and strategies for dealing with follow-up issues
+    from renaming, like deprecations
+  - Collaborate with SIG Docs and SIG Contributor Experience on documenting
+    language recommendations and processes
+  - Work with the Code of Conduct Committee to add code architecture to the COC
+
+### Dissolution Criteria
+
+When this WG dissolves, the Kubernetes community should have:
+
+- A process in place to evaluate language changes on an ongoing basis
+- A list of terms to avoid in codebases across the organization
+- A timeline on which to replace component names in the kubernetes/kubernetes
+  codebase
+- A revised Code of Conduct including the list of terms to avoid
+
+<!-- END CUSTOM CONTENT -->